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Chloe Henderson

Chloe received a bachelor's degree in journalism and mass communication from Ashford University and is currently a digital content creator for Hubworks. In her free time, she enjoys acting, writing, and spending time with family.

How to Conduct a Target Market Analysis 7 Steps

A target market analysis evaluates potential consumers by pinpointing similar characteristics so businesses can finetune their marketing and product development strategies.
how to conduct a target market analysis 7 steps

Why Every Small Business Should Have a Gift Card Program

Establishing a gift card program ensures that cash flow stays within a business, promoting rapid inventory turnover and customer retention.
why every small business should have a gift card program

7 Types of POS Analytics Every Business Needs

Businesses that implement point-of-sale software can access POS analytics to assess their inventory, employee, marketing, and customer management strategies.
7 types of pos analytics every business needs

3 Key Elements of Inventory Optimization- Checklist for Businesses

By achieving inventory optimization, organizations can limit the stock they keep on-hand to minimize storage costs and promote profitability.
3 key elements of inventory optimization checklist for businesses

10 Unique Holiday Promotions for Small Businesses

Holiday promotions give businesses the opportunity to capitalize on consumers' excitement for national holidays to promote sales and revenue.
10 unique holiday promotions for small businesses

Small Business Technology- 10 Tools to Utilize Today

Small business technology enhances a company's business intelligence with modern functions that streamline internal operations while improving customer experience.
small business technology 10 tools to utilize today

Personalized Customer Experience- An 8-Step Plan

By creating customized, relevant content for each shopper, businesses can provide personalized customer experiences. This promotes sales, loyalty, and consumer satisfaction.
personalized customer experience an 8 step plan

Why Should Businesses Choose Cloud-Based POS Systems?

Organizations that utilize cloud-based POS systems can access real-time data on sales and inventory from anywhere to optimize production efficiency.
why should businesses choose cloud based pos systems

4 Types of Consumer Purchasing Behavior and What Drives Them

Consumer purchasing behavior segments customers into different groups based on the unique criteria they use to buy a product.
4 types of consumer purchasing behavior and what drives them

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