What is rewards program ?

Rewards programs are designed to motivate customers to keep shopping and coming back. In the past, these programs typically involved giving a customer a reward for every dollar spent. However, companies are now introducing new ways of motivating their customers with a rewards program. These can range from exclusive offers or special benefits for customers who accumulate certain amounts of points in a given timeframe. They also introduce new ways of rewarding customers now with digital currency, and offer discounts or other perks for those who buy from their app or website.